Holly Fulton burst onto the scene at fashion week in 2009 with her debut collection, proving to be a huge success. Awash with vivid, graphic prints and infusions of what seems like modern day architecture, Fulton’s early designs certainly found her fortune. Now onto her eighth collection at the current Spring/Summer 2013 London Fashion week, Holly’s designs have evolved into something quite spectacular. The assortment of futuristic prints and hints of classic art deco create a unique edge. As a sucker for prints and all things candy coloured, its inevitable Holly Fulton is currently one of my much-loved designers. Her scrupulous designs are unmistakable and Fulton’s presentations always have such a fun and carefree vibe.
Fulton’s A/W 12 collection saw an exuberant array of psychedelic pink and deep cobalt combined with her signature statement prints apparently inspired by elegant glass houses. With an urban Pop Art feel, the clashing of various prints certainly catches the eye and is not one for the faint hearted. Then to finalise the collection, accessories were key; shaggy furs and statement jewellery were splashed across the catwalk.
So what was in store at Holly’s latest S/S presentation? Of course, it was another showstopper, inexorably full of bright bursts of colour. Autumn has only just arrived, but Fulton’s collection has got us dreaming of beach parties already. S/S 2013 saw light pastels intertwined with bubblegum brights all while sticking to Holly’s signature art deco inspired designs, which included an endless assortment of embellishments and chucky jewellery to accompany the eye popping prints. Fulton also took a dip into the past with allusions of the 1950s kitsch as cute checks and quirky florals were seen on the runway. And for the footwear? To match the beach party vibe, models were seen sporting similar pairs of sporty espadrilles.
Overall, the show was another triumph and despite being ready to dig out the coats and scarves for autumn and winter, Fulton’s S/S collection has secretly got me wanting to whip out my summer wardrobe all over again. Bring on Spring/Summer 2013 I say!